Literasi Digital bagi Kelompok Usaha Nelayan dan Ibu Ibu PKK untuk Peningkatan Kapasitas Usaha di Desa Sungai Buntu, Karawang

This community service program in Sungai Buntu Village, Karawang, aimed to empower members of the Fishermen’s Joint Business Group Mutiara Bahari and the Women’s Welfare Group (PKK) through digital literacy training. The program focused on practical skills in using Instagram, Canva, and CapCut for content creation, digital marketing, and branding. Using participatory and andragogical approaches, the initiative successfully enhanced participants' marketing capabilities, business confidence, and entrepreneurial spirit. The results highlight the potential of digital empowerment to support small-scale business growth and promote social transformation aligned with the Village SDGs.